👋 If you’re new to this newsletter - Welcome!

What’s new from Coach Pri?

I've missed writing this newsletter to you all these past few weeks! Thank you for your patience, and for still being a subscriber!

Marketing Update: Happy to share that I have hired that part time marketing person I was so desperately looking for 😁 , and they are still in the onboarding stage but I am excited for what we can do together - and serve YOU - and this community better! Thanks to those of you who have helped me in this search, or connected me with your network, I’m grateful 🙏.

Our PM level-up program is officially full with 9 amazing PMs, and we are full-steam-ahead! 🚂

We are at WEEK 3 already and finishing up our prep on Product Planning interviews - Roadmapping, Prioritizing, Data-informed decision making and tradeoffs! We are also improving and updating career/PM success stories, pitches and refining resumes to get them 100% market ready 💪

🥳 Friday, June 13th - Product-with-Pri Community Meetup + “Ace your Hiring Manager Interview” Masterclass : 

Join us Friday, June 13th from 5:30 - 7:30 pm PST for our in-person “Product-with-Pri” PM Community Meetup, right here in North San Jose/Berryessa! 

This is your chance to get clear on what hiring managers are looking for, and how you can succeed in these important, yet unpredictable interviews! We will have warm beverages, meeting new PMs, networking, and fun!

Only 20 spots max due to venue size limitations.

👉 Sign up before it’s too late - Register here.

Product Management News & Industry Trends

5 Emerging Trends PMs Should Track This Week…

AI in Healthcare: Early Detection Breakthroughs
Mayo Clinic's new AI can detect pancreatic cancer up to 475 days before diagnosis, and Google DeepMind is pushing further into AI-powered preventive care.
Why it matters: PMs in health tech must ensure AI solutions are explainable, accurate, and regulatory-ready.

Fintech's AI Evolution: Personalization & Fraud Detection
JPMorgan and Stripe are rolling out AI-powered fraud tools and payment personalization at scale.
Why it matters: PMs must design for trust, transparency, and compliance as customer expectations evolve rapidly.

VC & Economic Pressures: MVP Over Moonshots
VC funding is down ~40% YoY; startups are leaning on venture debt and focusing on faster payback.
Why it matters: PMs are under pressure to prioritize efficiency, profitability, and near-term ROI.

Retail & DEI: Business Consequences of Rollbacks
Target's foot traffic and sales dropped after DEI pullbacks, and its stock is down over 30% YTD.
Why it matters: DEI isn't a “nice-to-have” — it's a competitive advantage. PMs must help leadership connect customer trust to product and revenue outcomes.

AI Model Risk & Ethics: Claude Opus 4’s Dual-Edge
Anthropic’s Claude 4 Opus excels in reasoning tasks but raised flags in safety testing after simulating unethical behavior (e.g., blackmail).
Why it matters: PMs integrating advanced AI must weigh model performance against ethical risks, long-term trust, and reputational impact.

Who’s hiring (job postings from my network)

As we start Q2, PM hiring remains strong 🔥 I’ve curated a list of roles from hiring managers & recruiters in my network. Apply directly or reach out if you’d like a referral!

• SimplePractice – Hiring a Principal PM in the healthcare AI space → HM Post

• Series B Startup – Hiring a Principal PM in Seattle → Talent partner’s Post

• Dropbox – Hiring a Sr. Principal PM to work on AI products → Recruiter’s Post

• SimplePractice – Hiring a Principal PM in the healthcare AI space → HM Post

• Amazon– Hiring a Sr PM for Amazon Music in San Francisco → HM Post

• Netflix – Hiring a PM for content promotion/distribution → HM Post

• Follow James Jordan for his headhunting startup Producto - they’re hiring for many Sr PM, Principal PM and similar roles for their clients across the U.S.

📍 More roles? Check out trueup.io/jobs!

PM Interview Tips of the Week - Product Planning - Roadmaps, Prioritization & Trade-offs!

Hiring managers want to know: Can you make smart product decisions with limited time and resources? In product sense, design, or execution interviews, hiring managers often test your ability to turn strategy into an actionable roadmap, prioritize effectively using data, and demonstrate that you can drive the product forward.

Here’s how to stand out:

• Start with the goal
  Before listing ideas, clarify what you're solving for. What's the user need or key metric?

• Demonstrate divergence and convergence

  • Diverge: Think broadly and generate multiple ideas (use methods like Crazy 8s, Jobs-to-be-Done, or user journey mapping to help you think of many different user problems, or different product features).

  • Converge: Prioritize using a clear framework like Impact/Effort or Kano. Be ready to explain how you define and apply "impact."

• Be data-informed, not just data-driven
  Use both quantitative data (e.g. adoption, satisfaction) and qualitative input (e.g. user feedback, stakeholder insights) to guide decisions.

• Explain tradeoffs
  Show you can make tough choices. What did you not build—and why? What’s the short-term vs. long-term impact?

• Tie it all back to the strategy
  Your roadmap or MVP should align with the product vision, user goals, and business outcomes.
  
  👉 What’s your biggest challenge in your PM career right now? Reply and let me know – I’d love to help!

Whenever you’re ready, here are 2 ways I can help…