👋 If you’re new to this newsletter - Welcome!

What’s new from Coach Pri?

 🔥 Lenny’s Summit: I’m heading over to Lenny’s Summit tomorrow - Thursday, Oct 22nd! I will be leading a roundtable discussion on the topic of “Building customer-centric B2B Products in the age of AI” - we have 8 participants joining me, from startup founders to developer advocates, it should be fun! 😁 I’m excited to meet fellow Product Leaders from different backgrounds and learn from each other.

» Will you be there? Come say hi! 👋 (My roundtable is from 2:20 - 3 pm PST so come listen, or you can find me at the networking area!).

🫶 Our first in-person Community Meetup - Updated date!

Friday Nov 15th, between 5 to 7 pm PST - Join us for the first of our Monthly ‘Product-with-Pri’ in-person Community Meetups- this time in South Bay! 

Format: We will have a roundtable discussion/Q&A on “Navigating Organizational Dynamics successfully as a PM” (~20 minutes), followed by open networking!

We’ve got a nice space reserved, and we will have coffee/tea plus some fun swag 😉 

My goal/vision - building real-life connections within the PM community, in a safe, respectful AND fun environment!

💥 Interested? Capacity will be limited to <25 people due to room size, so don’t wait!
SIGN UP here.  

[P.S. If you’re receiving this newsletter in error, or if you no longer wish to receive it, please unsubscribe using the link at the bottom of this email].

Product Management Trends and Evolutions

• Product Management for Ecosystems:  One interesting trend I see emerging is that PMs will move from focusing on individual products to managing product ecosystems, with a growing emphasis on platform products and integrating with third-party ecosystems (e.g., APIs, partner products etc.). So if you have knowledge or experience in these areas - now’s the time to market it!

• Using AI for Product Development: Which parts of the PDLC (Product Development Lifecycle)are you automating currently with AI? Is it your user research? Is is data gathering for decision making? Or something else? For some food for thought on this - checkout this “Product for Product Management” podcast hosted by Matt Greene and Moshe Mikanovsky.

• Low code/No code (LCNC) Product Development - Contrary to the popular belief that you have to be very technical to succeed as a PM, the expansion of low/no code development and platforms means that more people can become PMs, but core PM skills such as data-informed decision making, big picture vision and strategy and cross-functional collaboration with effective communication will become key to your PM job search, interview and long term success on the job! Gartner projects that LCNC platforms will be used in >65% of app dev worldwise by the end of 2024.

Who’s hiring in my network (HM Linkedin Posts!)

I know that looking for a job is hard! So here are specific links to hiring manager or recruiter posts from people in my network, that give you an insider’s edge while applying..

• Coinbase is hiring a Group Product Manager to lead their consumer trade business - here is the hiring manager’s post.

• Panduit is hiring for an Associate Product Manager role! Here is the HM’s post.

• Webflow is hiring for a Staff PM and a Group PM role for Growth (remember my Newsletter from a few weeks ago ‘the rise of the growth PM’?!). The recruiter’s post is here.

• Fabric, based out of NYC is hiring for Group PM and many other PM roles! Here is the HM’s post.

• Furnished finder, who is in the mid-term rental market, is hiring Sr PMs in Austin, Texas, if you’re located close to there. Here is the HR manager’s post.

• Virta Health is hiring a REMOTE Sr PM to work on their mobile experience and AI-based product features. Here’s the link to the HM’s post.

• Linkedin is hiring a Sr PM focused on video relevance - so if content creation and algorithms are your thing, please go and improve the Linkedin algorithms for me! 😆 Here is the HM’s post.

PM Career/Interview Tips of the Week

💥 We are in week 8 of the PM Level-Up Group Program - and we have switched to a slightly different teaching/coaching model - which consists of group office hours on Tuesday evenings, and group mock interviews on Friday afternoons!

Here’s what we talked about in our group coaching session this week- Metrics Tradeoff Questions! There could be a few different types of questions within this category:

1. For a specific product - Metric X is up by 15% and Metric Y is down by 20%. What will you do as a PM?

2. How would you design an experiment to increase metric X at company Y, for Product A.

3. Should we launch feature X or feature Y first (based on success metrics, A/B testing etc.).
   
   Here are my tips for answering these questions:

   • Start with the mission, vision, clarify product stage and goals!

   • Understand the user groups (high level)

   • Determine or clarify north star metric

   • Think of some leading success metrics based on the product stage, and 1-2 guard-rail or counter metrics!

   • Extrapolate - if you’re given 2 metrics moving the opposite way - see what is the impact if you stretch it out?

   • Create a strong hypothesis, and show that you’re ready to test it out!

   • Consider experimentation - showing that you can design an experiment well and that you can make data-informed decisions is important!

   • And don’t forget to share your decision making process with the interviewer!

💥 What are your biggest challenges in answering Success Metrics Tradeoff questions? Reply back with the word “tradeoff” and I’ll see how I can help 😅 

Whenever you’re ready, here are 2 ways I can help…